Points de vue et publications

Au fil des ans, Nino DeNicola a été orateur lors de conférences professionnelles et a écrit plusieurs articles consacrés aux études marketing pour diverses publications du secteur. En outre, Dialogue Resource a fait l’objet d’articles dans des journaux et des revues.

“Watch And Learn With The Youth Market” “Casting Finer Net Not Necessary” “Quality Inter(net)action” “Focus Group Debriefing Sessions” “Active vs. Passive Investors“ “Using a Focus Group“ “Making the Grade“ “Meeting Affluent Consumers’ Needs“ “The Human Side of Research“ “Effective Marketing And Customer Relationship Development” “Repositioning a College’s Role In The Marketplace” “Sample Selection” “Investor Demand: Disguised, Dissipated or Disappeared?” “Combining Qual and Quant Online” “Role of the Branch in Supporting Brand Image“ Synectics Alpha Panel Creative Consumer Workshops Facilitated Debriefing Online Research A Perspective on Qualitative Marketing to the Affluent Customer Marketing to the Commercial Client Marketing to the Credit Card Customer Marketing to theSmall Business Owner The Naming of Productsor Services Projective Techniques